Shopify template A/B testing compares alternate template experiences while keeping assignment and measurement controlled across eligible storefront traffic.
When a template test fits
Choose a template test for page structure, section order, product information, merchandising blocks, or layout changes that fit a defined template. It is more focused than testing a full theme.
Keep content compatible
Confirm that products and collections assigned to the experiment contain the fields each template expects. Missing media, metafields, variants, or selling plans can make one experience fail for only part of the catalog.
Test commerce states
Review mobile and desktop, sold-out items, subscriptions, discounts, localization, markets, search results, recommendations, and checkout handoffs. Verify that assignment remains stable as shoppers move between pages.
Apply the winner carefully
Document which template and content settings produced the result. Roll out to the intended resources, watch guardrails after release, and keep a rollback path until the new experience is stable.
Run the test in Shopify
Sofcy supports URL, template, theme, and custom JavaScript API experiments.
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