Match the test to the change
Use a URL, template, theme, or custom JavaScript API experiment.
Native Shopify experimentation
Run flicker-free storefront tests, attribute revenue, and choose winners with Bayesian evidence.

Build the right kind of test, keep the shopper experience stable, and read uncertainty before rollout.
Use a URL, template, theme, or custom JavaScript API experiment.
Track storefront events and confirmed revenue through Shopify-native paths.
Review probability, uplift, credible intervals, and business importance.
Real-time Bayesian reporting shows the chance each variant beats the control and how uncertain the estimated effect remains.

Everything listed here is available in the current Shopify App Store description.
Run URL, template, theme, and JavaScript API experiments from one Shopify app.
Keep the original experience from flashing before the assigned variant appears.
Connect storefront behavior and confirmed orders, including wallet and third-party checkouts.
Read chance to beat control, estimated uplift, and credible intervals in real time.
Focus tests by device, country, and new or returning shopper status.
Move the selected experience to all eligible shoppers from the experiment workflow.
Measure storefront experiences across currencies with converted pricing context.
Use the JavaScript API when your hypothesis needs a tailored storefront treatment.

Focus experiments by device, country, and new or returning status. Compare control and variant inside the same eligible group.
Plan targeted testsAnswer-first guides help Shopify teams design tests that can support a real decision.
Learn how to choose, run, and evaluate a Shopify A/B test without mistaking noise for a reliable result.
How to A/B test a Shopify product pagePlan a Shopify product page A/B test for media, copy, layout, trust, or calls to action.
Shopify theme A/B testing explainedCompare Shopify themes or major theme changes while keeping assignment and revenue measurement consistent.
URL split testing for Shopify landing pagesCompare Shopify landing pages or campaign destinations with reliable traffic splitting and order attribution.
You can run URL, template, theme, and JavaScript API tests. This covers landing pages, product experiences, theme changes, and custom experiments without editing theme files for standard tests.
Yes. Sofcy includes an anti-flicker layer designed to keep the original experience from flashing before a test variant appears.
Sofcy collects storefront events through Shopify Web Pixels and confirms orders through a webhook, so revenue can remain attributed through wallet and third-party checkout paths.
No developer is required for URL, template, and theme tests. The JavaScript API is available for teams that want to create custom experiences.
Real-time Bayesian reporting shows each variant's chance to beat the control, estimated uplift, and credible interval. A winning decision should still consider test duration, sample quality, and business impact.
Plans currently start at $19 per month with a 15-day free trial. The live Shopify App Store listing is the source of truth for current plan limits and pricing.
Install from the Shopify App Store and start with a 15-day free trial.