Multi-currency A/B testing compares experiences across eligible currency contexts while converting or normalizing revenue consistently so one currency does not distort the result.
Decide the analysis currency
Choose how orders in different currencies will be converted for experiment reporting. Use the same conversion rule for every variant and document whether rates reflect order time or another defined point.
Check displayed prices
Verify product, compare-at, subscription, discount, shipping, tax, and cart prices in each included currency. A formatting or rounding difference can become an unintended variant effect.
Balance market traffic
Random assignment should occur within the eligible traffic, but large market shifts can change the combined result. Review market composition and report segment findings only when each segment has enough evidence.
Follow the order record
Confirm that wallet and third-party checkout orders retain experiment attribution and currency details. Reconcile test revenue with Shopify orders before making a high-value rollout decision.
Run the test in Shopify
Sofcy supports URL, template, theme, and custom JavaScript API experiments.
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